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ZAPSPOT,
INC. and
Everad, Inc. Sign Broad Ad Sales Partnership Agreement
ZapSpot,Inc. and
EverAd, Inc. team up to deliver online and offline digital
advertising to users through the popular ZapSpot Network.
New York, NY,
September 25, 2000 - ZapSpot, Inc., one of the world’s fastest
growing online games and applications companies, has recently
finalized its choice of firm to represent it to the ad buying
public: New York and Israel-based EverAd, Inc.
Since ZapSpot’s launch in April, 2000, it user base, and time
base, has expanded substantially. Due to patent-pending ZapSpot
technology which allows easy pass along and usage, ZapSpot products
have been adopted by residents of 100+ countries, who play ZapSpot
titles for an average of more than 2 hours every month.
Average usage statistics put ZapSpot among the elite of all
Internet-based entertainment, surpassing household names including
Yahoo, Lycos and Excite in terms of total minutes spent per month
per user.
“With so much time, and consequently advertising potential built
on our network, the decision of ad sales partner was an important
one. There is a lot of competition in the industry, but EverAd
simply presented us with the most attractive proposal, in terms of
both average CPM and its ability to sell a large part of our accrued
time,” says Dan Frumin, President and CEO of ZapSpot.
“The personal service that EverAd has given us, and its dedicated
sales team, combined with its industry-beating technology and focus
on applications like our games, led to our decision,” says Frumin.
“We are confident that EverAd will be able to monetize a large
part of our more than thirty million monthly impressions.”
“We are very excited to have ZapSpot on board,” says Peter
Feldman, Director of Software Licensing at EverAd. “The quality of
their games, and of their user base, forms the basis of what we hope
will be a long, and profitable partnership for us both. Their
software, with its usage time and its quality user base, is just
what our advertisers are looking for.”
About ZapSpot, Inc.
ZapSpot, Inc. is creating the world's first person-to-person
application sharing platform that lets users find, collect, and
share small software games. Based in New York City, ZapSpot has
received nearly two million downloads of its applications from users
in over 125 countries in just five months. For more information
visit www.ZapSpot.com.
About EverAd, Inc.
EverAd is a leading technology provider for the distribution of
ad-supported digital content over the Internet. Their proprietary
technology platform displays targeted ads when consumers use
EverAd-enabled content - online and offline. EverAd offers
advertisers a complete marketing solution, offline and online
advertising, via digital media. EverAd provides content owners and
website affiliates a comprehensive marketing program, revenue
streams, and secure distribution, while providing consumers with
content they want - music, software, books, and games. For
more information visit www.EverAd.com.
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