MISSION


The P3 Marketing Group's mission is to become the leading provider of software technologies and services that enable companies to create dedicated desktop communication channels to their customers using small, interactive software. The P3 Marketing Group has created a powerful new way for companies to create a persistent desktop presence on a user’s PC at an incredibly low user acquisition cost (less than fifty cents per active desktop). This desktop presence uses the power of small, interactive software to generate an average of over sixteen sessions and over 120 minutes of usage time per user per month. The resulting sessions that are generated create a personal, persistent, and powerful electronic communications channel that can be used to increase sales, acquire new users, build ongoing customer loyalty, and more.

 

MANAGEMENT

Dan Frumin - Founder
Prior to the founding of P3 Marketing Group, Dan Frumin spent seven years at Microsoft Corp., advancing and driving critical initiatives within the Office business unit and the Platform Marketing and Developer Relations group. Dan was responsible for the production and release of three separate versions of the Microsoft Access and Microsoft Office Developer editions. Dan also managed core developer evangelism programs worldwide and was responsible for growing these programs from 75 companies to over 15,000. He also drove third-party developer strategy, mobilized third-party developer support for Internet Explorer, and helped launch and scale Microsoft's Start-Up and Venture Capital Partner Programs. Dan holds a Bachelor's degree in Computer Science from Caltech University.

Victor Cho - Founder
Prior to the founding of P3 Marketing Group, Victor Cho spent seven years advancing numerous initiatives within Microsoft's Consumer Products and Interactive Media divisions (MSN, online products). Victor headed up the worldwide electronic marketing efforts for that division, included the production and distribution of worldwide interactive marketing content to over 40 million users. Victor then led a new business development effort focused on developing an online, direct-to-consumer software subscription / annuity program. Finally, Victor took a position with Microsoft’s Internet Bill Payment Service as a Director of e-mail and web Marketing. Victor holds a Bachelor's degree in Science and Economics from the Wharton School of Business at the University of Pennsylvania.

 

PARTNERS

P3 Marketing Group's strategic relationships are essential to the growth of our company and the success of our clients.

Our partners include:


Data Return is a leading provider of Internet systems, network management solutions and technology professional services for enterprises with mission-critical Internet operations. Data return currently provides hosting and back-end services for the various P3 Marketing Group projects and networks.


CNET Networks, Inc.  is the global source of technology and commerce-related information, data, exchanges, and services for people and businesses. As a top 10 Internet company with established Web-sites in 25 countries and 16 languages, CNET Networks connects buyers, sellers and suppliers throughout the IT supply chain with award-winning content via the Web, wireless devices, television, radio, and print. CNET currently provides download services for key P3 Marketing Group networks, such as the ZapSpot Network.


EverAd, Inc. is a leading technology provider for the distribution of ad-supported digital content over the Internet. Their proprietary technology platform displays targeted ads when consumers use EverAd-enabled content - online and offline. EverAd offers advertisers a complete marketing solution, offline and online advertising, via digital media and has teamed up with the P3 Marketing Group to bring its technologies to our various partners.


McAfee.com is the world's leading security Application Service Provider (ASP). By hosting Web-based applications for PC users, McAfee is changing the way consumer software is developed, delivered, and maintained. The McAfee.com Clinic is McAfee's premium online subscription service, delivering a suite of Web-based utilities to let users protect, update, and maintain their PCs. McAfee currently provides security services and technologies for P3 Marketing Group networks and product.


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